Jack E. Appleman, CBC, President

The Founder and President of SG Communications, Jack has had a 20-year career in public relations, having helped numerous associations and companies implement highly effective public relations campaigns and integrate diverse communications strategies.

Before founding SG Communications, Jack was Vice President of Marketing/Communications for The Tribus Companies, now Wachovia Insurance Services, where he launched a new department and developed an integrated public relations and marketing program that allowed Tribus to build visibility, distinguish itself from competitors and increase revenues.

Previously, he was Vice President for the MWW Group, where he spearheaded an award-winning public relations campaign that enabled the Medical Society of New Jersey to become the source of authority in the public health care debate.

Jack has published several articles on public relations strategies and writing and has earned numerous awards. As a Past President of the Business Marketing Association of New Jersey, Jack served on BMA's state and international boards. His publicity programs for BMA earned him five consecutive Awards of Excellence.

He is a frequent presenter on PR and writing and teaches business writing in group and one-on-one forums. Jack also teaches communication courses at William Paterson University and at Fairleigh Dickinson University in New Jersey.

He received his BA in Communications from Ohio State University and his MS in Journalism from Ohio University. Jack holds the Certified Business Communicator designation from BMA and a Life & Health Insurance license from the state of New Jersey.

He received his BA in Communications from Ohio State University and his MS in Journalism from Ohio University. Jack holds the Certified Business Communicator designation from BMA and a Life & Health Insurance license from the state of New Jersey.

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